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  • J'Sticks 6:47 pm on October 29, 2010 Permalink | Reply  

    Mimi Valdés Out At BET.com 

    Mimi Valdés, former editor of Vibe and Latina magazines, is leaving Black Entertainment Television after only three months, a BET spokeswoman confirmed for Journal-isms on Wednesday.

    Valdés is BET’s vice president for content, supervising BET.com.

    In June, after Valdés was hired, BET.com was the most widely viewed Internet site catering to African Americans, according to ComScore, an Internet ratings service. But it lost half its unique visitors and slipped to third place among those sites in the September ratings, a ComScore spokeswoman said on Thursday. The site had also laid off six people.

    In June, BET received 3.5 million unique visitors, compared with 2.9 million for AOL Black Voices, 2.3 million for MediaTakeOut.com and 1.7 million for Black Planet.

    In September, the rankings were AOL Black Voices, 2,568,000; MediaTakeOut.com, 2,144,000; BET Networks, 1,702,000; and BlackPlanet.com, 1,695,000, according to the ComScore figures. Essence.com dropped from 968,000 to 943,000 unique visitors, and BlackAmericaWeb.com, which was not included in the June figures, had 343,000.

    “Mimi Valdés will be leaving BET Networks and we wish her the best in her future endeavors,” spokeswoman Jeanine Liburd said.


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  • J'Sticks 11:10 pm on October 23, 2010 Permalink | Reply
    Tags: Juan Williams, NPR, You're Fired!   

    What The World Is Saying About Juan Williams 

    NPR blew it by firing Juan Williams

    Williams used his liberal credentials to take an issue out of the closet, something a lot of us felt but were not supposed to acknowledge. It was liberal catharsis, sort of like Bill Cosby’s comments on the self-inflicted failure of so many inner-city youth and their parents.

    Allowing things to fester is not healthy. Covering your ears and walking off the stage — like Whoopi Goldberg and Joy Behar did when O’Reilly blamed 9-11 on Muslims — is not healthy.

    As abhorrent as these views are to liberals, the majority of Americans relate to them. This discussion needs to take place openly and often. Otherwise it festers and blows up like it did at the so-called “Ground Zero mosque.”

    This is where NPR blew it. [SOURCE]

    NPR vs. Fox News: Juan Williams firing reveals deeper media fight

    Williams is an accomplished journalist and an expert on the civil rights era. But his on-air comments had become more openly opinionated in recent years, and this was why in 2008 his job title was changed from “news correspondent” to “news analyst.” On Fox, however, he was expected to be a pundit, performing alongside such provocative figures as Bill O’Reilly. There, the format is more likely to be shoot-from-the-lip.

    NPR’s reaction to the current episode is likely to prolong the controversy, certainly among fans of Fox and its most successful personality, Glenn Beck.

    Writes NPR ombudsman Shephard: “This latest incident with Williams centers around a collision of values: NPR’s values emphasizing fact-based, objective journalism versus the tendency in some parts of the news media, notably Fox News, to promote only one side of the ideological spectrum.” [SOURCE]

    (More …)

  • J'Sticks 3:32 pm on June 2, 2010 Permalink | Reply
    Tags: Amy Barnett, Ebony Magazine   

    Amy Barnett to Join EBONY as EIC 

    A little birdie is told J’Sticks that Amy DuBois Barnett (formerly of Honey & Teen People magazines) is now the EIC of magazine. For months now EBONY has been trying to make the right moves to stay alive in this harsh publishing market. There was the announcement that they would be focusing more on the web (this month’s cover with Niecy Nash features a masthead that only lists digital staffs but not editorial).

    Black Politics On The Web posted this “official statement” today:

    “I am extremely pleased to bring Amy DuBois Barnett on as part of the new leadership team,” said President and CEO Linda Johnson Rice. “She brings with her a wealth of experience, a keen journalistic eye and solid editorial judgment, which will serve well to help redefine the EBONY brand within the ever-changing marketplace.”

    Barnett is a Brown University graduate and also has a M.F.A degree in creative writing from Columbia University. She is the author of Get Yours: How to Have Everything You Ever Dreamed of and More, an NAACP Image Award-nominated book for Black women.

    EBONY has always represented the best of African-African achievement, society and culture, and I couldn’t be more honored to be at the helm as we enhance this icon for the 21st century,” said Barnett. “I’m excited to bring the EBONY brand to multiple media platforms and to engage new audiences who will surely be moved by its resonant, provocative and authoritative perspective on today’s African-American experience.” The new appointment will replace Harriette Cole as acting Editor-in-Chief and Creative Director.


  • J'Sticks 6:23 pm on January 12, 2010 Permalink | Reply
    Tags: Freelancers, No Money   

    Why Freelancing is Now a Poor Man’s Job 

    Freelance writing’s unfortunate new model

    With many outlets slashing pay scales, the well-written story is in danger of becoming scarce. The hustle is just beginning for new and seasoned freelancers.

  • J'Sticks 10:00 am on January 12, 2010 Permalink | Reply
    Tags: LA Times, The Daily Beast, Tina Brown   

    A Good Read: The LA Times on Tina Brown 


    A low-key Tina Brown stares down a new beast, daily

    A queen of old media resolves to profitably adapt it to what’s new.

    Read the Full Article

  • J'Sticks 8:15 pm on January 11, 2010 Permalink | Reply
    Tags: Esquire, Jay-Z, Slate,   

    Esquire on Jay-Z = Epic Fail 


    Someone over at Esquire thought it’d be cool to write about Mr. Empire State. Can’t fault them there. He’s coming off a big year. But then they went and gave the writer, Lisa Taddeo, the greenlight to cover him this way:

    “Jay-Z is black black. He is old-school double-dark-chocolate-chunk black. He is black the way Labatt is blue. He is not white black, Barack black, like our president. Or the kind of black that doesn’t curse and deplores the n-word, the genteel black, like Oprah. He is, arguably, the first black-black guy to cross over into Oprah-land and Bill Clintonworld without making the Oprah-sized no-look-back forward flip that means you’re selling not necessarily your soul but perhaps something fleshier, a little more external.”

    To make matters worse, they highlighted the above text for dramatic affect. Before you go thinking that it’s only black people who are thinking WTF other’s have sounded off on Esquire missing the mark.


    The Unbelievably Bad Metaphors in Esquire’s Profile of Jay-Z

    The Village Voice

    On the Esquire Profile of Jay-Z That Is Making the Rounds Right Now

    Oh and Happy New Year.

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  • J'Sticks 3:21 pm on December 9, 2009 Permalink | Reply
    Tags: Color, Gift Guide, Holidays, , Race, Style Guide   

    NYT’s Color Style Guide (Really?) 

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    This could be a case of when “keeping it real goes wrong”. Sure we all shop and knowing what to get for the holidays is key but making a separate list for people of color instead of incorporating it in the rest of the guide is a bit much…

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  • J'Sticks 11:02 am on December 3, 2009 Permalink | Reply
    Tags: Chris Brown, Drake, , Relaunch,   

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  • J'Sticks 3:52 pm on November 4, 2009 Permalink | Reply
    Tags: Essence Magazine,   

    Essence Lays Off Digital Team [Updated] 

    After relaunching their website last week, Essence magazine laid off its web team today citing budgetary reasons.

    “They told us it was downsizing,” says one Essence employee. “We’re very confused. We worked so hard for the relaunch.”

    Another insider tells J’sticks: “This is normal practice. Companines relaunch with new [site] schemes that allow them to do more with less, then they cut staff.”

    In addition to letting go of the web team, Essence also let go of some magazine staffers.


    The site’s managing editor, Emil Wilbekin, is still on staff. Steven Psyllos, deputy editor for Essence.com remains as does the photo editor.

    Otherwise the ENTIRE web team is gone, appx 12-15 ppl.

    4 cuts from Essence staff include: Fashion Assistant,Work & Weath Assistant, one of 3 deputy editors and a special projects director who’s been with the magazine since the 70s.

    • Tina E Clark 12:33 pm on November 5, 2009 Permalink

      I think it was only a matter of time.. Their readership has aged with the magazine so they should do something different to reach a younger generation.

    • james m thomas 12:55 pm on November 5, 2009 Permalink

      This doesn’t surprise me, essence needs to reinvent themselves somehow. most readers want to read garbage and that’s whats selling.

    • Vanessa Wesley 12:58 pm on November 5, 2009 Permalink

      The people need to start businesses for themselves, market a product that people want and need, my website makinmoneywithvanessa dot info has the product and people are makin 10 to 20 thousand a month this is big essence is old technology

    • Sole Sistah Sheila 2:13 pm on November 5, 2009 Permalink

      They should start their own magazine and use the knowledge they have to benefit themselves.

    • Lyzabeth 8:53 am on November 6, 2009 Permalink

      I am overjoyed! That Web site is one of the worst run in the biz. My good friend applied for a position there and big surprise, received no response to her resume — mainly because they are not big on hiring the best and brightest over at Essence. RIP. Emil, you’re next!

    • poudeza 10:19 pm on December 19, 2010 Permalink

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      Where I have been able to read about it?

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  • J'Sticks 1:37 pm on October 5, 2009 Permalink | Reply  

    Bloggers To Come Clean Starting Dec 1 

    FTC: Bloggers must disclose payments for reviews

    PHILADELPHIA — The Federal Trade Commission will require bloggers to clearly disclose any freebies or payments they get from companies for reviewing their products.

    It is the first time since 1980 that the commission has revised its guidelines on endorsements and testimonials, and the first time the rules have covered bloggers.

    But the commission stopped short Monday of specifying how bloggers must disclose any conflicts of interest.

    The FTC said its commissioners voted 4-0 to approve the final guidelines, which had been expected. Penalties include up to $11,000 in fines per violation.

    The rules take effect Dec. 1.

    • Lemu 1:45 pm on October 5, 2009 Permalink

      love to see them enforce this one

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